Mineral water Minaqua is one of rare waters in Europe rich with naturally dissolved iodine. Company BB Minaqua, being a private property since 1999, invested lot of efforts to position this mineral water, as well as other of its products, on the market…

Bulgaria, Romania, Serbia and Montenegro are among those countries in which distribution of fliers from commercial chains is substantially lower than in Slovakia, Czech Republic, Ukraine and Croatia. In Serbia fliers reach 42% of city residents and just 20% of residents in rural areas.

 

Around 100 manufacturers (20 major) operate within the confectionary industry of Serbia, producing and delivering more than 130,000 tons of confectionary products to the market. The production in this branch of commerce exceeds the demand in today's market because when the factories were built they had planned on fulfilling the needs of the entire former Yugoslavia.

 

One of the relevant ways of communication between the store and the buyer are fliers which should turn buyers’ attention to products certain chain offers. Big chains want to, with the help of fliers as well, influence consumer’s choice of place for shopping…

In May this year, energy drinks were best sold in small shops – 41% of total sale of this sort of drinks. Next in relevance for this category, with 29%, is the HoReCa segment. It is followed by big selling objects, with 17%, supermarkets with 11%, while on the petrol stations consumers rarely decide to buy energy drinks…

Croatia is the only country in the South-Eastern Europe where the dominant brand on the chocolate market is not Milka but Kras product Dorina…

National brand has been overcome. Now, in the foreground there is a singular competition of each economy subject. One has to be recognizable on the regional level now. These regional brands will be able to survive somehow and find their place later within Europe and the world…

Slobodan Milosavljevic, Minster of Agriculture, Forestry, and Water Management, says that the Ministry which he is the head of will strive to harmonize the Strategy of agriculture development with the EU standards. In September the expert part will be completed, and in October there will be more public discussions and debates so that afterwards Strategy for agriculture development in Serbia can enter Serbian Assembly and find itself before the Members of the Parliament in November, latest December…